As some of you might allready know I am currently developing a new webservice called Blue Shark. Blue Shark is a new and hosted CMS solution aimed at small business and fellow webdesigners/developers. As part of the launching process I started testing several marketing strategies for gaining web traffic.

One of these tests was launching a small project called Vunky Search. Vunky Search is a visual search engine for Photoshop lovers. It lets you search for Photoshop tutorials in a very fast and visual way. 
 

My first marketing strategy was Social Bookmarking. I submitted the website to Propeller, Digg, Del.icio.us, Twitter and Stumbleupon. While Digg, Propeller and Twitter did not gave much traffic, Stumbleupon slowly started to accelerate at bringing in traffic. I guess this is because Stumbleupon gives a visual heads-up of the website and the others are more content orientated.

I use GetClicky for my web-stats. It gives me real time info and lets you ’spy’ on visitors. After two hours I noticed people started giving the site thumbs up on Stumpleupon and traffic doubled from 300 to 600 to over 1400 visitors! Also delicious started spinning up and people where bookmarking the site till it hit the featured section on both Delicious and Stumbleupon.

At the end of the day the visitor counter stopped with 3.942 visitors. Not a bad for a first day ;) The second day I noticed people started talking about Vunky Search on several blogs. Blogs from Italy, Spain and even a big one in India. But more on that in my next post.

My end conclusion would be that ones you hit the sweet spot, social traffic just keeps on growing and growing. I have had several tests with websites including this blog, but they have never gained more than 500 visitors in a day and that number shrinked rapidly. With Vunky Search it has really stayed busy and traffic is even still increasing.

Trackback URL

Other posts in Blue Shark, Photoshop, WWW